Privacy
What this site collects.
Which is very little.
Last updated 17 August 2026. Plain language on purpose. If something here is unclear, email jeff@jeffschenck.com and I will answer it directly.
—01 What is collectedTwo forms, nothing else
This site has two forms. The newsletter form and the benchmark request form. Both ask for one thing, an email address, and both record the page you submitted from, the referring page if your browser sent one, and a timestamp. That is the entire set.
No name, no company, no phone number, no payment details. Nothing is required beyond the email address itself.
—02 Where it goesNamed, not vague
Form submissions post to an automation service, Make, which writes the row to a private Google Sheet that only I can read. If you requested the production cost benchmark, the same automation emails the PDF to the address you gave, from jeff@jeffschenck.com, through Google Workspace.
Those three processors are Make, Google Workspace and Google Sheets. No other party receives your address. It is not sold, rented, traded, appended to a data broker profile, or used to build a lookalike audience.
The newsletter is sent to people who asked for it. The benchmark is a single email with no follow-up sequence attached to it.
—03 Cookies and trackingThe unusual part
This site sets no cookies of its own. It loads no advertising pixels, no third-party trackers, no session recording, no heatmaps, and no consent-management vendor, because there is nothing here that would require one.
Fonts are self-hosted on this domain rather than pulled from a font CDN, so no third party is told which pages you read. Analytics events are pushed to a browser data layer for aggregate page and click counts; no analytics tag is currently loaded, and if one is added later it will be a first-party Google Analytics 4 tag measuring aggregate behaviour, not individual identity.
Video embeds are click-to-load. YouTube receives nothing at all until you deliberately press play on a specific video. Until then the thumbnail is the only thing that touches their servers.
—04 Third-party linksWhere you leave
Booking a call opens Calendly, and some pages link to LinkedIn, YouTube and Donarus Creative Studios. Once you land on any of those, their privacy policy governs, not this one.
—05 Your controlNo process required
Every newsletter carries an unsubscribe link. Beyond that, email jeff@jeffschenck.com and ask to see what is held on you, correct it, or delete it. There is no form, no ticket and no verification hoop. It is one person reading one sheet, and I will action it and confirm when it is done.
Addresses are kept while the list is active. When someone unsubscribes the row is removed rather than suppressed and retained.
Depending on where you live you may have specific rights under the GDPR, the UK GDPR or the CCPA, including access, correction, deletion, and the right not to have your data sold. Your address is never sold, so that last one is satisfied by default. The lawful basis for holding it is your consent, given when you submitted the form, and you can withdraw it at any time by the method above.
—06 Practical notesScope and changes
Data is processed in the United States. This site is not directed at children under 13 and no age data is collected.
Changes to this policy will move the date at the top of this page. Material changes will be noted in the newsletter rather than made quietly.
This page describes actual practice in plain English. It is not legal advice and it has not been reviewed by counsel.
Questions about any of this?
Ask me directly.
One person, one inbox, a real answer.